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Lesson 62: Using Multiple Content Format in a Single Web Document

Section 8Duration: 6.2 minVintage Course Material

Key Takeaways

  • That's why we are adding this question here.
  • And this is a methodological definitional question because when we tell the drinking hot water, you should understand that it changes from person to person.
  • Hello, this is the 58th lecture of the Semantic SEO course.
  • In this lecture, we will examine the contextual vector that we have created in this area a little bit further, and we will also continue to check some of the anchor text together.
  • So once we actually calculate our specific macro context, then we continue to follow the same order as it happened before too.

Core Concepts

Main Teaching

Hello, this is the 58th lecture of the Semantic SEO course. In this lecture, we will examine the contextual vector that we have created in this area a little bit further, and we will also continue to check some of the anchor text together. So once we actually calculate our specific macro context, then we continue to follow the same order as it happened before too. We ask a what question directly.

How It Works

If we don't directly create a specific type of methodological plural question with this specific interrogative term what, then we don't need to use actual predicates or the instructions or the verbs in the first words of the specific incremental order teething list. In other words, if you ask a question with the what and if there is a plural term inside the question, and if that question actually doesn't require us to explain something methodological in this case, or if it doesn't ask for a certain type of effect or the cause or the result, in this case, actually we go with the nouns. The reas...

Why This Matters

To be able to increase it further, we try to use these specific concepts a little bit earlier in our headings too. And according to that, we configure entire article as well. When we look at our macro context, this is the most important and the first section, and we deep in it further, then we ask the misunderstandings about the whole thing. We ask about the hot water before going further to the risks.

Implementation Notes

This is also inside our queries. It doesn't appear in this area because it's a really, really long, long word, and it's not directly the antonym of the benefits. And it is a kind of synonym and the signifier for the health risks or the side effects or the possible harms. And when it comes to the misunderstanding here, first, we actually continue to give the benefits and mention some of the risks and also fix some of the, let's say, wrong answers.

Koray's Terminology

TermMeaning in Context
Topical MapContent network design based on semantics with core and outer sections, processing a central entity with main and minor attributes
Contextual VectorThe ordered sequence of headings and content that creates a straight-line flow of context through a document
Contextual BorderThe boundary between macro and micro context, between main and supplementary content
Macro ContextThe main topic and primary context of a web page, processed in the main content area
Micro ContextSub-topics and supplementary contexts processed in the supplementary content with internal links
Supplementary ContentThe secondary section processing micro contexts, minor entities, with more internal links

Practical Application

  1. Create a content brief using Koray's contextual vector methodology
  2. Map out the central entity and source context for your project
  3. Study the concepts presented in this lesson until they become intuitive
  4. Review the related case studies mentioned by Koray for real-world application
  5. Practice identifying the key terminology in your own SEO projects
  6. Apply the frameworks discussed to a test website or content network

Connection to Framework

Full Transcript

Hello, this is the 58th lecture of the Semantic SEO course. In this lecture, we will examine the contextual vector that we have created in this area a little bit further, and we will also continue to check some of the anchor text together. So once we actually calculate our specific macro context, then we continue to follow the same order as it happened before too. We ask a what question directly. If we don't directly create a specific type of methodological plural question with this specific interrogative term what, then we don't need to use actual predicates or the instructions or the verbs in the first words of the specific incremental order teething list. In other words, if you ask a question with the what and if there is a plural term inside the question, and if that question actually doesn't require us to explain something methodological in this case, or if it doesn't ask for a certain type of effect or the cause or the result, in this case, actually we go with the nouns. The reason that we also go with this specific type of nouns is that increasing the weight of all these specific terms like hot water or body detoxification, blood circulation, weight loss, or drinking hot water, hot water, or one more time drinking hot water, or some other sections as well. So when you look at the specific competitor, one of the specific competitors in this area, you will realize that some of these concepts directly appear in their heeding vector, which means that if I go first with the predicates, I will be actually decreasing the weight of these specific terms inside or during the relevance calculation. To be able to increase it further, we try to use these specific concepts a little bit earlier in our headings too. And according to that, we configure entire article as well. When we look at our macro context, this is the most important and the first section, and we deep in it further, then we ask the misunderstandings about the whole thing. We ask about the hot water before going further to the risks. This is also inside our queries. It doesn't appear in this area because it's a really, really long, long word, and it's not directly the antonym of the benefits. And it is a kind of synonym and the signifier for the health risks or the side effects or the possible harms. And when it comes to the misunderstanding here, first, we actually continue to give the benefits and mention some of the risks and also fix some of the, let's say, wrong answers. Then we go for the risks directly. And here we start actually another section and we ask a certain type of, let's say a certain type of risk related question because the miscarriage is related to the pregnancy and this specific question that we want to rank higher, how much water should I drink during a day, which is the question that we are trying to actually target mainly. And we try to use other similar questions to that. So one of the similar question variation to that is in including also during pregnancy, the most relevant thing to do that is miscarriage. That's why we are adding this question here. It also directly appears inside the queries. It is also relevant to the misunderstanding. So we are creating a question here, which is connected to some, some sections in our topical map that we want to actually create a bridge. And at the same time, it is relevant to the another query network or sub query network, which is the question. So we have a sub query network that we already represented in our contextual vector as well. And it directly appears under the actually the health risks. When we go to the here, we ask the ideal temperature to drink water, which is slightly different than the previous area. So this is the contextual border between the macro and the micro context inside our article. Then we ask what is the temperature of hot drinking water, and what is the temperature of cold drinking water? And this is a methodological definitional question because when we tell the drinking hot water, you should understand that it changes from person to person. What after what percentage or after what degree Celsius or Fahrenheit it's hot to me, it might not be hot to you. It might be hot. And the same thing also happens with the cold water too. So how we will define it in this case, we try to give a relative scale for every demographic because based on the specific scientific researches or based on preferences, and that's why we will need to define it. And this definition will be actually qualifying the answer that we give in this area one more time. Then we actually start start. We start to create our micro context area with the supplementary content in this area. We ask the question, what can you mix with hot water to make it more beneficial? So in this case here, as you see, we didn't write a specific number. We wanted to include a certain type of number and we just say it actually X, which means, that according to the last state of the article, while we are creating all these content briefs, according to that, the numeric value here, it can change. And at the same time here, we mentioned the verse garlic, lemon and the honey, which reflects the lemon water at the same time. Whenever we use a specific phrase seconds and the topical terms or topical entries site wide, we are creating actually more relevance site wide to the specific topic. And here we talk about the benefits of the lemon water. As you see, the word beneficial one more time, it is appearing together with the benefits. If you are able to be an authority or let's say if you are able to provide the best possible answers for the benefits of lemon water, honey, water, garlic, water and also the hot water and also the hot lemon water or cold lemon water, then actually you can rank for the benefits of drinking water. And if you rank for that specific, the most important attribute, then we will be able to rank for the rest. And if you are able to outrank the health line and the others for a certain amount of time, we will be able to. To increase our rankings during the rankings and the further updates as well. It's the purpose here. We will continue from the supplementary content in the next lecture. Thank you.

Course by Koray Tugberk | Documentation generated from 88 course transcripts