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Lesson 66: Reading Query Networks

Section 8Duration: 6.1 minVintage Course Material

Key Takeaways

  • This is the 62nd lecture of the Semantic SEO course.
  • In this lecture we will focus on one of the attributes for the water which is pH.
  • We focus on the pH attribute of the water because it is one of the root attributes because technically anything on this planet or universe they all have the pH value.
  • And when we look at this specific section I need to tell one more thing.
  • If you choose a web page that ranks highly, due to the exogenous factors, it means that actually you are taking the example or let's say the wrong example.

Core Concepts

Main Teaching

This is the 62nd lecture of the Semantic SEO course. In this lecture we will focus on one of the attributes for the water which is pH. We focus on the pH attribute of the water because it is one of the root attributes because technically anything on this planet or universe they all have the pH value. But when it comes to understanding the water type and benefits of water or the quality of the water, pH is one of the root attributes that help us to derive more or further attributes and also change the definition of other attributes at the same time.

How It Works

One more time, as you see here we have Healthline which is a website that we are trying to get classified together and here we have the specific web page that we are targeting in the context of pH of the water which is a contextual domain. And when we look at this specific section I need to tell one more thing. If you want to choose a target web page for creating your own contextual vectors, structure, connections and hierarchy, be careful that the web page that you have chosen as an example is not the one that you want to use. If you want to use a target web page for creating your own context...

Why This Matters

If you choose a web page that ranks highly, due to the exogenous factors, it means that actually you are taking the example or let's say the wrong example. But if you have chosen a web page that ranks due to their overall proven topical authority through the years and historical data and extraordinary information on these pages, it will be very much more beneficial. In the context of the seconds modeling, as we have mentioned, we have a very specific mentioned before one more time we try to focus on a specific type of contextual vector together with different types of seconds models which mean...

Koray's Terminology

TermMeaning in Context
Topical AuthorityState of ranking higher than authority websites through semantically organized content networks with lower cost of retrieval
Topical MapContent network design based on semantics with core and outer sections, processing a central entity with main and minor attributes
Contextual VectorThe ordered sequence of headings and content that creates a straight-line flow of context through a document
Contextual BorderThe boundary between macro and micro context, between main and supplementary content
Macro ContextThe main topic and primary context of a web page, processed in the main content area
Main ContentThe primary section of a web document processing the macro context and major query needs
Supplementary ContentThe secondary section processing micro contexts, minor entities, with more internal links
Historical DataNot time - but the amount and quality of user engagement over time including clicks, hovers, and sessions
Contextual DomainThe broader context that unites different knowledge domains through entities and attributes
Root AttributesAttributes that appear in all instances of an entity class (e.g., population for all cities)

Practical Application

  1. Create a content brief using Koray's contextual vector methodology
  2. Map out the central entity and source context for your project
  3. Study the concepts presented in this lesson until they become intuitive
  4. Review the related case studies mentioned by Koray for real-world application
  5. Practice identifying the key terminology in your own SEO projects
  6. Apply the frameworks discussed to a test website or content network

Connection to Framework

Full Transcript

This is the 62nd lecture of the Semantic SEO course. In this lecture we will focus on one of the attributes for the water which is pH. We focus on the pH attribute of the water because it is one of the root attributes because technically anything on this planet or universe they all have the pH value. But when it comes to understanding the water type and benefits of water or the quality of the water, pH is one of the root attributes that help us to derive more or further attributes and also change the definition of other attributes at the same time. One more time, as you see here we have Healthline which is a website that we are trying to get classified together and here we have the specific web page that we are targeting in the context of pH of the water which is a contextual domain. And when we look at this specific section I need to tell one more thing. If you want to choose a target web page for creating your own contextual vectors, structure, connections and hierarchy, be careful that the web page that you have chosen as an example is not the one that you want to use. If you want to use a target web page for creating your own contextual vectors, structure, connections and hierarchy, be careful that the web page that you have chosen as an example doesn't rank just because of the page rank. If you choose a web page that ranks highly, due to the exogenous factors, it means that actually you are taking the example or let's say the wrong example. But if you have chosen a web page that ranks due to their overall proven topical authority through the years and historical data and extraordinary information on these pages, it will be very much more beneficial. In the context of the seconds modeling, as we have mentioned, we have a very specific mentioned before one more time we try to focus on a specific type of contextual vector together with different types of seconds models which means that ph of acrylic water ph of luxury water ph meter for water or ph of alkaline water acidic water or water quality and water brands and price effect of ph health effects of ph in the context of water and high ph low ph medium ph ph measurement we will be focusing on all of these things even inside the queries you will realize that we directly have a certain type of water type now we focus on the ph of that and we also have certain measurement words like high or the low even if you don't see the low directly if you see the high always you will be using lexical semantics or lexical semantics there directly to connect it to the specific section as well and in this area if you look at the bottom parts you will realize that the words like acidic or basic type of concepts will be used certain types of brands will be appearing or different types of the water sources or drinking water sources like geysers they will be appearing in this area if you see the crystal geyser which means that it is a water source and since it is a water source it is an entity class which means it is a water source and since it is a water source it is a water source and since it is you will need to get other examples even if they don't exist in this area directly and fissure water ph level or pure water ph level or other types of aspects appear in this area in the context of image designing or unit image designing this specific content brief was also a really good opportunity for us to demonstrate some certain principles and the methodologies and we will be having it as well so basically what to know about the ph of drinking water this is the first specific macro context that we have chosen because even if this specific question format explicitly even if it doesn't appear in this area effects of the ph or measurement of the ph and definition of the ph and different types of the water based on the sources of water or let's say filtration methodology of the water they all appear in the ph in this case since we can't focus on only one of these things like sources or brands or also benefits of the risks we ask a general question and once we ask this general question we start to start our specific contextual vector from the definition as you see here we have a specific phrase here just the ph then the ph level even the water doesn't appear in this area but as i say these are represented queries once with the seconds modeling you actually interpret these queries you will realize that after the ph the most probable word seconds will be including actually the water directly there as well this way we ask the specific question what is ph macro context context has both of them but the second section which is our main content and main content beginning part it directly asks the ph then it asks importance of ph for drinking water which means that we are connecting ph to drinking water after defining it in a really good way because we realize that once we search for this specific contextual vector we realize beyond water even is expansion or invention or further other contexts they directly appear in the specific cert even if they don't appear they they signal the possible other contextual information as well that's why calculation measurement history story or definition or invention they will be also be appearing in this part and one more time as you realize we don't link directly from these specific parts and again one more important thing here is you realize that we use or we see the color red which means that most of these things are added to the our topical map while creating this specific content brief but these briefs are not created yet entirely or completely that's why they are marked as actually red so in the next lecture we will examine our contextual vector and hierarchy and structure together with our anchor text and we will be creating again one more time these main and supplementary content distinction together with the contextual borders that we have chosen and from there by talking about a little bit further the second smoothing we will be starting to examine the articles you thank you

Course by Koray Tugberk | Documentation generated from 88 course transcripts