Lesson 22: Contextual Vector and Question Generation
Key Takeaways
- And when it comes to generating that specific question, you should understand first which internal link that you will be using first.
- That's why here we ask the question of coordinates one more time.
- From first heading to the last heading, we always keep the contextual vector as one piece.
Core Concepts
Main Teaching
Hello, welcome to the 18th lecture. When I look at our question vector, most of the time you will see that we are using questions. The reason that we use the questions as much as possible is actually helping the search engine to understand the specific question format and the possible answer format that we will be using. If your answer format is aligned according to the question format, it means that you are using actual question and answer pairs.
How It Works
And if the question that you are using is the question that the most probably search engine will be generating and the search engine will be ranking at the top as a candidate question, which means that actually search engine can directly learn these topics from you, you will be able to see some of this information directly in this book. But try to understand it like this. If you use the question format all the time, the search engine will won't need to generate these questions by itself, you will be making your content more clear. To process, because instead of writing here, where is Germany, ...
Why This Matters
And from there, they will need to connect your this answer back to the quest generated question. But the thing is that that generated question will be just a possibility. And if you give the question directly, it will be easier for creating a better responsiveness. And also creating answer and the question pairs.
Implementation Notes
And when it comes to generating that specific question, you should understand first which internal link that you will be using first. And here we will be using actually countries in Europe or European countries. And we will be changing this anchor text because most of the time I don't use an anchor text more than three times. And here, since this will be the first internal link, I need to ask a question related to the location of the Germany.
Koray's Terminology
| Term | Meaning in Context |
|---|---|
| Contextual Vector | The ordered sequence of headings and content that creates a straight-line flow of context through a document |
| Contextual Flow | The order in which contexts are processed, from first heading to last, creating the document's relevance |
| Contextual Domain | The broader context that unites different knowledge domains through entities and attributes |
Practical Application
- Study the concepts presented in this lesson until they become intuitive
- Audit your internal linking structure against Koray's anchor text principles
- Review the related case studies mentioned by Koray for real-world application
- Practice identifying the key terminology in your own SEO projects
- Apply the frameworks discussed to a test website or content network
- Revisit this lesson after completing later lessons to deepen understanding
Connection to Framework
Full Transcript
Hello, welcome to the 18th lecture. When I look at our question vector, most of the time you will see that we are using questions. The reason that we use the questions as much as possible is actually helping the search engine to understand the specific question format and the possible answer format that we will be using. If your answer format is aligned according to the question format, it means that you are using actual question and answer pairs. And if the question that you are using is the question that the most probably search engine will be generating and the search engine will be ranking at the top as a candidate question, which means that actually search engine can directly learn these topics from you, you will be able to see some of this information directly in this book. But try to understand it like this. If you use the question format all the time, the search engine will won't need to generate these questions by itself, you will be making your content more clear. And also easier. To process, because instead of writing here, where is Germany, if I just write here, Germany, or location of Germany, or coordinates of Germany or something else, the search engine will need to generate this question by itself, then they will need to process your answer. And from there, they will need to connect your this answer back to the quest generated question. But the thing is that that generated question will be just a possibility. And if you give the question directly, it will be easier for creating a better responsiveness. And also creating answer and the question pairs. And when it comes to generating that specific question, you should understand first which internal link that you will be using first. And here we will be using actually countries in Europe or European countries. And we will be changing this anchor text because most of the time I don't use an anchor text more than three times. And here, since this will be the first internal link, I need to ask a question related to the location of the Germany. And I asked the question, I asked the question of the continent and directly I mentioned the continent name, which is Europe here too. The same thing also happens here as well. If you look at here, where is the German, sorry, what is the capital of Germany? Capital of Germany, it is actually a synonym or synonym phrase of Berlin. Same thing here is to continent that Germany is in, which is synonym for Europe. And most of the time, whatever entity that I use my internal link, I also mentioned it with a synonym phrase directly inside my headings as well. According to the internal links that I will be using, I will be generating different types of questions. And you can tell me that why didn't I ask directly the continent and why first I am asking for location, then I go for here. First of all, there are endless amount of ways to tell where Germany is. You can tell east of France or west of something north of something, or you can tell west of X forest, north of something else. You can give coordinates or you can actually give the some other things like the kilometer squares and et cetera. But the thing is that when you ask this question here, like H2, and once you are able to give this specific section as an H3, you are actually decreasing the prominence of this link slightly because I will need to pass more relevance and more page rank. There are these specific areas. So my purpose here is actually using an H3. Another thing is that if you look at these areas, the words like map, the flag, or some other things like cities, or some other queries, and there are really good amount of queries, by the way here. And if you're able to see most of these queries, sometimes you will see things like the coordinates. When you ask the question of where is Germany, you can give the continent name, neighborhood, neighborhood, countries, or coordinates or different things. That's why here we ask the question of coordinates one more time. But this time it is under the population. So basically in the contextual vector, we actually prioritize certain types of attributes for certain types of internal links. And you can tell me that why the coordinates are under population. The reason for that is we will be actually distributing the population of the Germany or the most of the population. There are different types of coordinates that we have. So that actually we can expand the population context a little bit further. So first thing that here you can you should be understanding is that there is something that we call contextual flow. From first heading to the last heading, we always keep the contextual vector as one piece. And as a trait, most of the time when SEOs create their headings, it goes like this. A topic goes there, then another topic here, then another topic here. Those are usually the connections are not that much. clear but in your situation it actually flows as a whole as a straight line another thing is that every contextual domain that we have chosen there is a proper flow for that usually every specific section has nearly two headings for instance time zone and time difference location of germany continent of germany population and population distribution at the same time official language and the languages that are spoken in germany or let's say germany phone telephone or the country code and german plate or at the same time and for others too let's say capital city and the other cities and after that we ask actually where to visit which top focuses on the visit context one more time so then we ask like what is the area of germany and in this case actually this is more descriptive question to complete these specific questions and then we ask like what is the area of germany and in this case actually specific parts and adding more sections there as well because you can give let's say it's kilometer squares like smallest country biggest country or different types of contexts actually can be given in this area in the next lecture we will be talking about a little bit more for the question generation then we will move in move on to these specific parts see you in the next lecture